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Factors to Consider Before Developing an App

31 Dec, 2015
mobile app development

A new business firm equipped with an efficient workforce and all necessary assets isn’t really complete in itself in today’s world. While the above seem to be all that a company requires to do well in the market, the current scenario differs to quite an extent. An app that can complete all the little things which otherwise need to be done manually eases the job for you. Besides, it will reduce your cost, cost of paper and other stationery and at the same time is environment friendly. Some jobs like money transfers, balance info, emails and a lot more, varying on the kind of business you run, can easily be done through an app. It depends on how efficient you wish to make your app.

In the modern world, having a mobile app for your company is not a big deal. In fact, people compete with each other in app development. Apps have proved to be the most effective tool to keep customers engaged with your product. They will not just remind customers about your products timely but will also help you build new customers. Where mobiles have cut down the cost and effort required for normal jobs, an app seems imperative for the growth of a business enterprise. Like all other assets of a business enterprise, an app is no less important. As a user interface software, it allows customers to have a direct and virtual interaction with the company itself. Also, saving people time to visit the office and do the work, apps have eased jobs for people like never before. Every business thus wants to build an app that would enhance their brand value. But before developing an app, certain factors need to be kept in mind:

1. Platform

The first and most important decision of developing an app is choosing which platform it will run on. Android has always proved to be the most lucrative operating system, hence it turns out to be a better option for a platform. Besides, an app can also be developed in a way so that it operates on multiple platforms. But this requires more man-hours and more capital.

2. Screen size

An app is not necessarily developed only for mobiles, it can also be created to operate on laptops. But both these devices have different screen sizes. The app should be created in such a way so that it can adapt to the screen size easily. The app developers should also keep in mind that the look of the app should differ on different screen sizes.


3. User interaction

The keyboard and mouse have been used for quite long, but touch is a new mode of user input. On PCs and laptops work tends to be more convenient because of the presence of a keyboard and mouse and bigger tabs. But on a mobile screen, one may end up opening a wrong link by tapping on the screen. But this does not happen in a laptop. Because of the presence of bigger tabs, the probability of tapping the wrong option becomes lesser.

4. Screen density

The screen density controls image sizes and position. The DPI count required by the app for functioning should be compatible with the targeted devices.

5. Security

The app you develop for your company should be secure. There should be layers of privileged access as much as possible, also, the data to be sent through the internet should be encrypted. If the app caters to a specific business, confidentiality should be maintained.


6. Performance testing

The app operations should be tested before it is launched. It gives you an idea of its effectiveness and usability. App stores like Amazon, Barnes and Noble test the working of your app. After testing, you can make changes as per the requirement.

7. Integration with mobile functions

Smart phones are a very sophisticated communication device these days. Where there are limitations regarding screen compatibility, display, mobile applications also make some tasks easier which cannot be performed using a desktop. For example, direct calling, text messaging by selecting a number from the contacts or lifting a contact number from the contact details present in the app.

8. Geography

The geographic location helps to decide if the app is suitable for that place or not. The geographic proximity will further help in designing the basic UI, features, language, etc. Developers should be well aware of the user profile of the place, because the app genre would determine the market it should operate in.

9. Monetization method

A number of app developers get confused when it comes to deciding if they should monetize their app or just use it as a base to make a name and monetize its further releases. Monetization is all about looking for an appropriate price. Too high or too low cannot prove to be beneficial, it requires a good marketing plan and thorough competition research.

10. Battery/ memory/ CPU limitation

When using a mobile device for the app, memory and battery are a limitation. In a desktop, constant power supply and large memory is provided. Most complex operations can be done effectively on a PC because it does not have a battery restraint unlike smart phones. While designing algorithms, developers should keep in mind battery consumption, and design accordingly. These operations, on the other hand cannot be performed on a smart phone.

So, app development needs to be done by keeping a number of factors in mind. It should ensure that device selection, platform choice, UI, good dpi count, etc. are all taken care of so that it can be called an ideal app. If it turns out to be good, it can bring abundant profits but if it’s not, then it is just a waste of money and effort.

So, proceed with your plan only if you feel that the idea is capable of fetching you a good deal of profits and new customers.

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