Preetika Thakur – SoftProdigy
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    <The Benefits of Using Google AdWords to Grow Your Business

Author: Preetika Thakur

Preetika has over 7 years of IT experience & has been a part of SoftProdigy since 2015. With her marketing skillset, she ensures that her solutions make life easier for her clients and boost their sales. She is passionate about developing brand strategies that inspire and transform brands. She works in varied digital marketing fields including organic boost, brand enhancement, email marketing, link building, and social media boosting. Additionally, she has experience in content strategy, marketing communications, vendor relations, strategic planning, execution and promotions. Apart from digital marketing, she shares interest in music & travelling.

The Benefits of Using Google AdWords to Grow Your Business

oogle AdWords contributes in the marketing success of any business
Every second, there are about 2.3 million searches performed on Google by people all over the world. A significant portion of the search results is taken up by Google ads. Google ads is proving to be ...
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How to Create More Engaging Facebook Ads?

Tips to create more engaging ads on Facebook.
If a business isn’t advertising on Facebook, it is seriously missing out on a gold mine of traffic. As the largest social media platform with more than 2 billion users, Facebook ads consultants warn...
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The Impact of Facebook Shutting Down its Analytics API on Marketers

How the shutting down of Facebook analytics is impacting the marketers
Facebook Analytics is a free tool that allows one to access and understand the engagement metrics and user interactions with their website, Facebook page, app, or other supported event sources. The Fa...
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An Overview of SEO Pricing in 2021 – How Much Do SEO Services Actually Cost?

SEO Services Pricing 2021: An In-Depth Look
Do you wish to boost your website traffic, reach more customers, and increase the conversion rate? Search Engine Optimization (SEO) is the key. Beyond that, it will also help you improve your brand aw...
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Improving Branding & Likes through Facebook Ads – A Case Study

Improving Branding & Likes through Facebook Ads – A Case Study
This case study is how I worked as a Facebook Ads Consultant for Rezo – a Business Directory Mobile App and improved their branding from scratch. They witnessed success in a short span. The prim...
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The Impact of Facebook Shutting Down its Analytics API on Marketers

social media marketing consultants
Facebook Analytics is a free tool that allows one to access and understand the engagement metrics and user interactions with their website, Facebook page, app, or other supported event sources. The Fa...
Read More

Facebook Advertising: Action-driven Tips from the Experts

Incredible tips for creating a powerful Facebook Ad
Do you think you have been investing quite a sum in Facebook advertising without any outcome? If so, you are probably not doing it the right way.  When it comes to Facebook, it is one of the most...
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Leveraging the Power of Affordable SEO Services for 2021 Campaigns

Leveraging the Power of Affordable SEO Services for 2021 Campaigns
Traditionally, Search Engine Optimization was the preserve of big companies whereas small businesses saw it as an unnecessary expenditure. They reasoned that they, as a start-up, did not need to spend...
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Google Ad Strategies to Drive up Holiday Sales

Managing Google Ad campaigns during the Holiday Season
Planning months ahead for the holiday might sound like you’re jumping the gun in normal circumstances, but to marketers and certified Google AdWords specialists, planning holiday campaigns much in a...
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Working in Pandemic: A Look into Project Management and Deliveries at SoftProdigy

How SoftProdigy Managed work During the Pandemic
Conventional resilience was not enough for businesses to survive the pandemic. It must be clear by now that organizations that resist changing either suffered a significant loss or are left inoperable...
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