Usability Analysis

Usability means knowing your users and knowing why they are at your website. It means understanding that people go online to get information and accomplish tasks. It means knowing that people are at your site to accomplish a specific task.

It means eliminating unnecessary steps in, or better segmenting the processes of accomplishing tasks online .This is the ability of a user to navigate through and complete tasks successfully on a site. This is so important because every website visitor comes to a site to accomplish something.

This is one of the most important aspects of a successful e-commerce web site. We perform 22 critical web site usability tests; including: Browser, Platform, and Resolution Compatibility; Dead Links; Design Usability and Quality; Load Time; Keyword Density; Keyword Relevance; and Search Engine Compliance.

By Usability Analysis we mean:

• Analysis of your web site ranking in top search engines
• Visitor statistics review
• Web site structure (navigation, usability, web site content etc.)
• Competing web sites analysis
• Web site content review from SEO perspective